You never forget your first, and that's definitely what happened with Moonbeams Wax Meltz. If that doesn't make sense to you, let me elaborate. I'm a huge candle lover. I have so many candles, I tend to swap them out during seasons, just to go along with my mood. I never thought my candle obsession would change (still really hasn't), but I wanted to get something not as flammable, that I could have on at all times.
Honestly, I don't remember how I stumbled upon the brand, but when I did, I proposed being a part of Meet The Maker, and put in a huge order (which you can see above). I didn't know where to start, so I went all out. Some of the scents aren't my thing, but a good majority of them are. So it goes without saying, I'll never forget my first brand with wax. I'm forever changed and continue to grow my collection. But enough about me and my hoarder tendencies, let's get to know the rad chick behind the brand.
So wax meltz are a huge thing nowadays....how did you get into them?
I got into wax melts, by just wanting/needing something aesthetically pleasing ,that wasn’t burning an actual candle! I love that they’re smaller and cheaper, so changing a scent to match my mood is easier (and more economical) than having a million candles everywhere!
How does one get into wax making and what inspired you?
This is a really good question! I’m still trying to figure this one out myself hahaha. I was in a really weird place in my life, mentally, after having to have emergency surgery last summer due to complications from Endometriosis. I needed a creative outlet to offset my 9-5 office job and somehow just decided to open a business and make wax melts! Friends and family were guinnea pigs for a while, as I figured out my niche and just how I wanted everything to go! As far as inspiration, I wanted something dark and witchy, that matches my soul, that I could get year round, I finally figured, hey, might as well make them myself!
What has been a heavy influence and inspiration for you and the brand?
One major influence would definitely be my love of music and passion for lyrics, that take you to a certain place and time. I love listening to a song and relating to a certain time in my life- I’ve figured out ways to represent those same lyrics in with melts, combining a dual immersion experience of relating a scent with a song, with an emotion. It’s a lot of fun to come up with ways to express what I am feeling, into a medium like wax and fragrance.
How do you come up with the names, as some of them are extremely obscure?
Ha ha ha, I thrive on obscure! Most of the time (this is going to sound ridiculous) I have a name, or a word, or I hear a noise and I immediately think “that would make a great scent name!” ie., (Flounce, Hyperion, Nyctophilia). Others come from song lyrics (Born to Lose, Sand in the Gears, Nomad by Fate), while others come from my favorite pastime, listening to endless hours of Podcasts! We have a couple melts named after or inspired by various podcasts: “Detective Popcorn” – Last Podcast on the Left, “McShingleshane Forest” –Hello From the Magic Tavern, “Hakuna-Ma-Fuck-It” –Page Seven. I can’t imagine having a scent and naming it after the actual scent. Anyone can do that! I love to put a spin on things and give each melt their own little story, really bring them to life!
With so many wax makers and how easy it is to make them, what do you think sets you a part?
Oooh this is a good one! The wax community is a really fun place- I have met some amazing vendors and everyone is super nice and welcoming. I was nervous thinking that there would be some crazy hierarchy or contest to prove who’s better, but it’s actually the complete opposite! A lot of us message one another for congratulations, and approvals and just genuine niceness. I haven’t seen any bad blood between vendors, but instead everyone builds one another up. In a female dominated community it’s refreshing that everyone sticks together and wants to see each other thrive rather than tearing one another down.
The moon collection, did you create it because of your own wants and needs with the moon rituals or was it requested?
I created the Moon Phase Meltz set because there was nothing else like it on the market! I am very in tune with myself and my connection to our Mother Moon and I know it’s a strong positive force in many of us. I wanted to share an item that has a set meaning and intention for each phase of the moon, to guide us through that particular phase. I have so many customers who reach out and tell me their Full Moon melt was the perfect addition to the room as they were staring up at the moon. I love knowing that our little melts can unite women across the country in their quest for self empowerment!
Along with the question above, do you have any full and new moon rituals?
I do! Every full moon I try and take some time to just gaze. I don’t necessarily have to have a set intention every time, but it’s important just be outside for 10minutes plus and just breathe. Our lives are so fast paced and electronic driven, that it’s a time where I can just reconnect with nature and calm down any racing thoughts or negativity. My new moon rituals are actually my favorite. I spend a good chunk of the evening going through various rooms and clearing out items. It’s a great way to focus on items in the closet for instance. Something that I know I just will not wear gets put in a donation bin. It’s also when I clean out the fridge and check the pantry. I spend A LOT of time in the kitchen, so a clutter free workspace is really important!
What is your personal favorite scent and what is the best seller?
I have to pick just one?! That’s impossible! Being a Gemini, I thrive on change. My hair and nail colors change nearly weekly so the scents I surround myself with get the same treatment. I thrive on anything dark and nature filled, so my earthy scents are the ones I lean towards the most. Can I list a couple favorites? Ritual of the Maiden, Levitate, Bedroll Lullaby, Luna’s Dance and Breakfast Shotz all get melted on a regular basis here at the “Moonbase”. As far as our best seller it’s actually a very well known scent (Lord of Misrule) that we renamed and repackaged to look like our favorite swamp man “Old Gregg” from the tv show ‘The Mighty Boosh’. I still get people messaging me loving the fact that I brought one of their favorite obscure characters to life. He’s a real gem that Old Gregg…
If you could, where would you spend all your time?
In the country or the whole world? Haha It’s my dream to buy some land out in Colorado, open an animal rescue center, grow a massive garden, and have it double as a punk house (a place for touring acts to stay in- eat, shower and relax). So I suppose it would be that dream place in my mind, otherwise, I love to be on the road, travelling; I could easily just do that forever.
What's the dumbest thing you've ever done, that actually turned out to be great?
Welcome to Moonbeams Wax Meltz! Hahaha Opening a business with no knowledge of what it takes, the commitment or the dedication was as many would say a dumb thing, but a year later, it’s one of the greatest decisions I have ever made. I have grown into the role of a business woman and it’s opened many doors, while helping me close others that just needed to be closed. I have a new focus and love in my life with this company and it has helped in identifying the things that really need my attention and focus, and those that don’t.
What are some events in your life that have made you who you are?
Ooof, that’s a verrrrrrry long list! I’ve had quite a few close calls with accidents, causing me to have numerous surgeries at a young age that physically hinder a lot of what I do. I had my knee replaced when I was 22, along with a broken arm and wrist within 5 months of each other, so physically I have to be very careful about the adventures I choose to take. I got married and divorced from 22-26 which made me grow up REAL quick. I used to feel shamed in some way, but it truly made me grow up and enjoy being in one place. I used to work in the music industry as a radio DJ in Detroit, and have worked for numerous punk bands getting to tour the country, so those road trips crammed into vans with 5 sweaty dudes really shaped my outlook on things! I am a completely open book at this point and relish the fact that I have done and seen many things that people my age took their time doing. I grew up quick which has been both a blessing and a curse!
What is something you are certain you will never experience?
The love of a good jog! I see people running and I can not for the life of me imagine why anyone would want to do that! Pretty much anything super crazy athletic, no hiking Mt. Everest for this lady!
What song or artist do you like but rarely admit to liking?
I have a deep love for really poppy tunes even though I never listen to them on a regular basis! No one is really surprised about the weird stuff I listen to at this point, but the one that shocks most people is my deep love and adoration for Jimmy Buffett. Not newer Jimmy, but his really old stuff from the late 70’s to like 1986. It’s very back woodsy to this fun 80’s music that I grew up listening to. My mom was the president of his fan club around this time so it’s what I listened to from a very young age. It shocks people when I start belting out some of those tunes!
What personality trait do you value most and which do you dislike the most? Does it affect the brand and making items?
My willingness to constantly try to push the limits! I have a need to see what I can make, or name a product before someone says it’s too far! I love that. I love watching people squirm and have to think out of the box! This drive can be a double edge sword though, especially when making products that are sold all over the world! I have to make sure I keep certain things in check, or tone things down sometimes before releasing. In the end it’s something that sets Moonbeams apart! We don’t fit into a nice little box, you’ll never find something super PC with our products. If you like the weird, the dark, the obtrusive, the risqué, we’re that brand!
Lastly, what do you see for yourself and the brand in a year?
Hopefully more collaborations and just continuing to make our little melties! We have an incredible event we’re working on in October that will be released soon that is going to be HUGE. I am excited to see what doors it opens for us! Otherwise, I just want to keep making strangely named melts for the masses! We have some really fun collections planned for Halloween and the holidays (which is only 4 months away, yikes!) so it’s time to just focus on our brand and continue to put our love and uniqueness into all of our scents!
There you have it! Getting to know just a little bit about the person that creates your wax melts, sure does put things into perspective.
If I have to recommend any to you, Old Gregg smells like Lord of Misrule from Lush, and another dupe, is Devil's Rose Jam, which you probably guessed it, smells like Rose Jam. You're welcome! Also, the entire moon set is divine!