First and foremost, I want to apologize for being MIA the past couple weeks. Prior to going on vacation, I had planned on drafting up posts, so that I could have them scheduled, but alas, I didn't. I have a lot of posts planned, especially Meet The Maker features, so stay tuned.
This week though, we have Anchor & Heart Lacquer, who I have had the pleasure of getting close to the creator of. Taryn is beyond lovely, and she really focuses on her consumers and builds friendships with them. So without further ado, let's get to know Taryn.
Your polishes and shop have been a long time coming, how does it feel finally be making, selling and seeing your polishes on IG?
It's surreal! To work so long and hard at something, and see even nominal success is so satisfying! Being able to help provide for my family while doing something I love is a really good feeling! And don't get me started on all of the the support and love from friends, family, and the indie community - other makers, bloggers, and my amazing customers - I just feel so lucky and I couldn't ask for more! It's cliche but if my business never grows from where it is right now, I'd still be happy. :)
You have your FB group help tremendously with the polish naming, do you think that's what has helped with the rapid growth?
It certainly helps! In honesty, I ask my FB group for help with naming a lot of polishes because I struggle with naming them myself! Plus it gives me ample opportunity for giveaways! ;)
How many sunken treasures have you regretted not actually releasing? (cough cough 125, 127, 117 cough cough)
Haha!! Well so far there are 260 Sunken Treasures out there (give or take a few) and so many of them were from "oops" batches so there isn't much I can do about those. Sunken Treasures are mystery polishes (for those who are not familiar) and are often the result of creating/mixing for fun at 12am, which is the only time my 6 month old and 10 year old aren't hanging off of me! The result is sometimes a beautiful polish but no recipe to go along with it. That's a crummy feeling of course - but I'm learning! I try to write everything down now, even when I don't like the polish, because I feel like I'm letting people down if a Treasure ends up being popular and I have no idea how to re-create it!
You have mentioned that The Rock from the new collection, My Friends, My Anchors, is your prized creation, can you explain why?
The Rock is one of the first polishes I have made that made me feel like a true "maker". It's silly and a bit self-indulgent to admit, but it's the type of polish that would stop me in my tracks while scrolling through Instagram. While I've loved all of my released polishes thus far, this one really spoke to my polish hoarding heart. :)
What are your favorite indie shops and brands?
Loaded Lacquer and Candied Apple Polish were my first indies so they will always be very special to me! Plus, the makers are incredibly sweet, kind people with amazing customer service! I have many other favorites but just to name a few: Frenzy Polish, Illryian, Top Shelf Lacquer, and Lollipop Posse Lacquer are some of my favorites!
Besides nail polish making, what are some of your favorite hobbies and habits?
I'm a stay at home mom for the first time in 9 years so I spend most of my free time snuggling my 6 month old and 9 year old and just doing boring mom stuff. I'm a planner addict and spend embarrassing amounts of time decorating my planners. Haha! I also binge watch tv shows while packing Anchor & Heart orders and just finished Vikings and The 100 - both are fantastic! Game of Thrones and The Walking Dead are my all time favorites!
Tell us a little background on how you came about creating polish and your journey thus far.
Like many women, I've always loved nail polish. About 2 and half years ago I was searching for mani inspiration on Instagram and came across a Loaded Lacquer mani by @McPolish using Grape Jiggle and Dashboard Dancing in a "jelly sandwich". It was love at first sight!! Seriously, go find that mani if you have never seen it!! Anyhow, I ordered from LL and loved them, then did some research and found more "indie" brands to enjoy. Aside from the beautiful and unique polishes, I was touched by the many personal touches in my indie packages. You just don't get hand written notes when you order from Sephora! The energy from those experiences made me so happy and I pictured myself being able to do that for others. The rest of the story comes down to testing and development, building relationships within the community via FB groups and Instagram, a pregnancy that knocked me on my butt for 9 months, and then FINALLY launching Anchor & Heart Lacquer a year later. Even though I was bummed out, the forced extra time was good for my brand. I like my first collection "Home" much more than the one I had planned to release more than a year ago! :)
What did you want to be when you were a little girl?
A doctor! I wanted to go to MIT in Boston and do something with cancer research to save lives. Then I got a litter older and discovered that 1) blood makes me extremely queasy and 2) I'm terrible at math. Soooo...that didn't happen. My back up plan was to be a famous singer/songwriter, and while that never came to fruition either, I put on a mean back seat concert for my two boys! :)
Favorite beverage? Favorite color? Favorite IG account you follow?
COFFEE!! Now that I am a stay at home mom, my morning coffee is zen-like for me! I drink mostly water but craved Sprite and Ginger Ale while I was pregnant which never really went away. My favorite colors are plum purple and basically any shade of green (my middle name is Jade after all!) My go to IG accounts right now are: @theashleygraham, @tortus_copenhagen, and @isabelleowl.
Lastly, do you know the theme for your next collection?
I work backwards - so a collection doesn't get a theme until it is created and "complete".....life would be so much easier if I started with a theme though! LOL! Anyhow, I'm a huge fan of summer thunder and lightning storms, heat lightning, and the smell of ozone followed by a crazy rainy downfall...so I'm thinking of doing something with that. :)
I am so happy Taryn agreed to be a part of this series and I am even happier with how much her brand has grown. I remember the day they released like it was yesterday, I used a $50 Etsy gift card I had received for Christmas. Bought the entire first collection. Her sunken's are some of my favorite polishes, and if you follow me on my nail IG (mfg_nailsnob) you've noticed.
She has a bunch of polishes currently in stock, so go shop your heart out and don't forget to show Taryn and the brand some love. PS - Taryn supplied a 10% off code to my readers, for a one time use per person. CODE: Melissa10